Piesmiths
BRAND STRATEGY + BRAND NARRATIVE
Visual Identity
BESPOKE LOGO + ILLUSTRATION
TYPOGRAPHY
COLOUR PALETTE
ART DIRECTION
UNIFORM DESIGN
PACKAGING DESIGN
Award-winning piemaker pie smiths came to us to realign their brand identity with what they’re all about — really nice pies.
The friendly Maax Mono by 205tf brought an informality to the brand whilst hand-drawn illustrations celebrate that every pie is handmade right here in Liverpool.